Late yesterday afternoon, I was walking with Maya in a trail very close
to my parents' house. Very green. Providing a hint at what Toronto
might have looked like 600 years ago.
The trail was remarkably clean once we got more than 100 yards from the road. However, within those 100 yards as an embarrassing abundance of trash. And like most trash, this trash was branded. Brands such as "Tim Horton's" and "McDonald's".
So my question is: What percentage of the world's garbage has been produced by McDonald's?
Follow-up discussion item: Maybe it is time the big brand chains stopped putting
their brand everywhere, if a quick scan of our trash heaps shows more
than a passing resemblance to our shopping malls.
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3 comments:
next time you're in Tel-Aviv i'll loan you my copy of "No Logo".:)
right on!!
but hey, isnt mcdonalds just trash anyways?
ain't all current commodity 'fashions' just trash?
no, not all of them are trash. just try to think how many of your memories and experience in life have some brand names in their backround.
but it annoy the eye that they seem to be everywhere, like their in love with their logos.
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